This year’s Small Business Marketing Conference, which is organised by the Chartered Institute of Marketing (CIM), will take place at the University of Hertfordshire DeHavilland Campus, Hatfield on Friday 27 May 2016.

I have attended the last three and they are really good value for money. This one promises to be the best yet, with a line up of expert speakers that would normally charge 1000’s of £££ to see. I kid you not – these people are among the best marketers in the world!

If you are interested, you need to book quickly as the Early Bird Booking Discount (cost £50 members and £75 non-members) is due to finish on 13 May (after this the price goes up to £100 and £150 respectively).

Widely regarded as one of the most successful and popular events in the CIM calendar, this conference is of interest to small business owners, as well as those who are responsible for the marketing of a small business, and anyone with an interest in ensuring effective marketing practice drives small business growth.

This year’s speakers include:

  • Drayton Bird, a world-renowned authority on direct marketing and copywriting, and the UK’s pre-eminent authority on marketing strategy
  • Danny Bernstein, an expert on the marketing and sales funnel
  • Professor Malcolm McDonald, who will be speaking about small business from a fresh perspective and introducing his new book on the topic.

Attendees will leave with knowledge of why some areas of their marketing may not be working and tools for how to make what is working better. This event-packed day presents opportunities to visit companies exhibiting at the conference and to network with peers over coffee and a buffet lunch.

Registration is from 09:00; the event starts at 09:30 and finishes at 16:00. Places are limited and demand often exceeds supply at this popular event, so please book early to avoid disappointment.

For further details and how to book click here: http://www.cim.co.uk/events/the-cim-small-business-marketing-conference-2016

Interest in the event is also being ramped up via a social media campaign – see Twitter: #CIMSmallBiz16